The new Chibuku Super banana-flavour sorghum beer has been released by CHIBUKU, a division of Delta Beverages.
While maintaining the same traditional beer flavor as its sister brand, the new brand has been created to adhere to current market trends.
Marshall Pemhiwa, general manager of Delta’s sorghum beer division, said the new product will appeal to their customers while speaking during yesterday’s debut of the carbonated beer in Harare.
“We firmly believe that we have created a robust solution that keeps up with the most recent developments.
“This banana-flavored Chibuku Super variation offers a distinctive, carbonated taste experience with a well-balanced flavor.
We want to solidify the brand’s commitment to valuing friendships, according to Pemhiwa.
ALSO READ:Chibuku Neshamwari dance festival is back
According to him, the new product represents their shared determination to give their customers more options and further their goals for the Sorghum Beer Company.
He claimed that a number of events have been planned to introduce the new flavor of beer around the nation.
“We anticipate a fantastic launch, with a number of events planned for our customers across the nation.
This one event alone gives me the assurance that the Sorghum Beer Business is firmly committed to our solid plan of creating brilliant brands, with the main objective of “growing our business by offering our consumers brand experiences that play a meaningful role in their lives in a responsible way, which is one of our key strategic pillars.”
He declared, “We owe it to our customers, who are the foundation of our business, to offer a variety of products that would appeal to and meet their demands.
Source:Hmetro