The Castle Lager National Braai day festival dubbed the braai fest is back this year from 25 to the 26 October 2019 at Old Hararians Sports Club in Harare.
Prior to the event build- up activations to the festival are being held countrywide. They are running on the scheduled dates below,
- 7 September: Kadoma – Speedway
- 14 September: Chinhoyi – Christos Bar
- 21 September: Harare – KwaFarai and PaChikwanha
- 28 September: Mutare – Villa Spot
- 5 October: Gweru – The Barn
- 12 October: Bulawayo – Highlanders Hlangabani Lounge
- 19 October: Masvingo – Reflections
“This has been necessitated by consumer demand to have localised events ahead of the main event in Harare. Consumers spoke and we listened,” said Delta Corporation, Corporate Affairs Executive Patricia Murambinda, “Castle lager as the flagship lager beer brand for Delta Beverages is giving all braai lovers a platform to come together and set their own record of braaiing, enjoy their favorite lager whilst listening to good music on the day.”
Two years ago with a referendum where castle lager consumers voted to make the last Saturday of October the official Castle Lager National Braai Day. This referendum created a lot of excitement in the market with over 1,100,000 votes having come through the campaign.
“As part of cementing our communication platform “It all comes together with a Castle” this braai day will see the Gigmaster (music), the braaimaster (braai) and the brewmaster (castle) coming together. It is a day filled with fun and activity where records will be broken. To add to the excitement like every year a braaiometer will be on site showing the consumption levels of meat as the day progresses. Meat consumed in the build up activations will also be added.
“The event will not be a success without the partnering of popular braai spot outlets and our lager beer outlets, and we want to take this opportunity to thank them for partnering with us. These partners will be assisting with the braaiing of meat, however there will be braai stands available for own braaiing. We are calling all braai patrons of all popular braai spot areas in and around Harare to come and enjoy their favorite braai at Old Hararians Sports Club on the 25th and 26th of October 2019. Double fun! Double activities!” She added.
