Fashion brand, Ruby’s Touch Designs, has unveiled their latest summer collection, showcasing an array of Shweshwe and Ankara-inspired garments.
The collection, which includes elegant maxi dresses, matching hats, and stylish flip-flops, is designed to suit women of all shapes and sizes, the fabric and style looks comfortable and suitable for different occasions and activities.
Full bodied look by Ruby’s Touch Designs image credit Tawanda Chaga
Ruby’s Touch Designs focuses mainly on creating clothing that flatters fuller-bodied young and mature women not excluding the petite and medium sized.
A comfortable casual look image credit Tawanda Chaga
By combining traditional African prints with contemporary styles, the brand offers timeless designs that resonate with women who appreciate fashion and are proud to be African.
A hat combination for the summer look image credit Tawanda Chaga
Adding fashionable matching hats for blocking the hot sun and matching flip-flops to the look makes it uncommonly more comfortable and super elegant which the designer shuns away from the common summer day to day dressing of throwing any cap or hat on your head just to block the hot sun.
One of the unique aspects of this design company is the commitment to affordability. Items like shirts are fairly priced, making high-quality fashion accessible to a wide number of people.
Ruby Cheryl Zinyawu wearing her collection image credit Tawanda Chaga
Founded by Ruby Cheryl Zinyawu, a fashion designer with strong connections in the industry, as she stated, the brand is more than just about clothing. It’s about empowerment. Ruby’s Touch Designs offers not only stylish garments but also a compassionate environment, intertwining fashion with counseling services to support clients beyond just their wardrobes.
Ruby’s Touch Designs summer collection for all sizes image credit Tawanda Chaga
“With a commitment to quality and a deeper purpose of community support, Ruby’s Touch Designs is carving a unique space in Harare’s fashion scene, blending fashion with empowerment to make every outfit a work of art,” commented Ruby.
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