Sanganai/Hlanganani – World Tourism Expo has reignited growth of Meetings, Incentives, Conferences & Exhibitions (MICE) sector and positively impacted on domestic tourism, Zimbabwe Tourism Authority Chief Executive Ms Winnie Muchanyuka has said.
Speaking after prize presentation for Bulawayo Provincial Tourism Innovation Challenge Tuesday, Ms Muchanyuka said they were exited to bring back Sanganai/Hlanganani — World Tourism Expo.
“The industry both supply and demand side are eagerly waiting to reconnect, hence we are excited to be staging the physical edition of Sanganai/Hlanganani.
“I am excited to announce that we shall be hosting the physical edition of Sanganai/Hlanganani – World Tourism Expo after a two-year lapse which was caused by Covid-19,” she said.
“We are grateful that the industry is showing signs of recovery as shown by the increase in arrivals from international travel in the first half of 2022
“The Domestic market also continues to show positive growth since the launch of the ZIMBHO Campaign
“The return of physical meetings and events has not only been celebrated by the tourism industry but by all sectors. This has reignited the growth of the MICE sector and we have witnessed the positive impact of this locally as well.”
Sanganai/Hlanganani is scheduled to be held at Zimbabwe International Exhibition Centre, Bulawayo, from 13 – 15 October 2022.
“Registration for stand bookings still open. As of today (Tuesday), over 150 exhibitors have registered to participate at Sanganai/Hlanganani including participation from the following countries; Rwanda, South Africa, Zambia, Botswana and Malawi.
“We are optimistic that we will reach our target of 250 exhibitors. We call upon industry players in Bulawayo to come in numbers,” Ms Muchanyuka said.
In support of devolution, she said, we would make sure that every province is fully represented as we ensure that all our known and hidden gems get to be profiled during the 2022 edition.
“We also look forward to having an elaborate Community Based Tourism showcase. This is to ensure that all the tourism value chain is present at Sanganai/Hlanganani,” she said.
Source :Gemnation
